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What's missing from most data analytics projects? Innovation. 

If your business's current analytics vendor isn't providing insights that lead to groundbreaking changes, you're not alone. 

Many vendors spend a minimum amount of time addressing their clients' needs. The vendor disengages as soon as the sale is final.  Cutting edge? Not so much.

However, there is a new approach to analytics that successfully drives innovation: Solution as a Service (SolaaS). 

SolaaS places a new spin on existing -- and successful -- analytics solutions, marrying a powerful analytics backend and highly experienced data scientists with a philosophy of client-vendor collaboration -- all achieved through a single provider. SolaaS recognizes the value of innovation; below, we've outlined how this benefits the clients. 

Think Differently About Your Data

When vendors set up an analytics process then leave it in the hands of the client to analyze, or hand data to a consultant not familiar with the analytics software, valuable insights can be overlooked. Plus, if the vendor isn't working closely with the client to determine their needs and business goals, the analytics results might not be useful. 

These vendors are not taking the time to think creatively about data.

Because SolaaS offers a highly personalized approach to analytics, there's no longer a risk that hidden insights or opportunities will be overlooked. The data scientists who work with a SolaaS vendor such as PolyVista have a wealth of real-world analytics experience across a variety of industries which gives them knowledge of and experience with best practices. 

For example, a chain of coffee shops might send the SolaaS vendor its internal data to be analyzed, hoping the vendor can pinpoint sentiments surrounding their flavored coffee. While working with the data, the vendor might also notice a significant number of positive comments surrounding the chain's bakery items, like muffins and scones. The SolaaS vendor is able to expand the scope of the analysis to include baked goods and provide the customer with additional opportunities for growth. 

SolaaS analysts not only focus on problems that they see arise in your data, they also take the time to identify other, significant opportunities to increase revenue and ROI. 

Analysts have the time and knowledge to experiment with your data, and deliver targeted, actionable insights. What works to the client's benefit is kept, and what doesn't work will be fixed or changed completely. The team continuously looks for interesting, pertinent relationships in your data.

The Power of Questions

Before the invent of upside-down condiment bottles, no one enjoyed shaking the last drops of ketchup out of the bottle, or attempting to scrape mayonnaise from the bottom of the jar. The woes of the condiment-loving masses led to the redesigns of bottles and jars. 

Because data analysis targets complaints and consumer inquiry data, it can lead to revolutionary changes across any industry. But achieving data-driven insights that lead to true innovation means taking the time to ask the right questions before and during data processing and analysis.

An experienced data scientist would agree: knowing what questions to ask during analysis is more difficult than providing the answers. At PolyVista, our data scientists are among the most experienced and knowledgeable in the industry. They have solved an array of problems and identified many opportunities that would have otherwise gone unrecognized for clients across a variety of industries. 

The collaborative relationship that Solution as a Service brings to client-vendor relationships means our experienced analysts help businesses ask the questions they might have never otherwise thought to ask. 

Targeted, data-driven results lead companies to make groundbreaking changes in their business practices and products. Indeed, innovation is SolaaS's hidden benefit.
 
Summary

Data analysis should yield insights that lead to cutting-edge change. Unfortunately, many vendors don't have the resources or time to work closely with their clients. An alternative to this experience is Solution as a Service, an analytics approach that joins a top-of-the-line analytics engine, highly experienced data scientists, and a philosophy of client-vendor collaboration. SolaaS analysts deliver targeted insights highlighting issues and opportunities by working closely with clients, and asking the right questions -- a critical part of the analytics process. SolaaS grants clients an invaluable benefit: innovation.