Although business managers may track “basic” social data such as likes, impressions and shares, this information alone is insufficient. Instead, managers require timely, pertinent social insights that deliver meaningful business value.
Data visualization is quickly becoming a top choice for business managers. It enables managers to leverage high-quality charts, graphs and other illustrations to analyze large collections of customer data. As a result, managers can optimize the va
Although a company may have a consumer safety strategy in place, this business may need to do more to prevent product quality and safety issues from happening. Consumer safety problems can arise at any time. And when they occur, these issues can r
Business managers often face major problems if they want to transform customer data into meaningful insights. In many instances, managers will use text analytics to collect customer data from multiple online sources. However, text analytics lacks
Sentiment analysis reports help business managers understand why customers may choose one company over another, how customers feel about a brand and much more. As such, these reports can make or break a business, regardless of a company’s in
A positive customer experience (CX) won’t take place in a vacuum. Instead, business managers must allocate significant time and resources to analyze customer behaviors and trends and use these insights to bolster a company’s products,
For business managers who are incorporating customer data analysis into a business strategy, text analytics is a must-have. Text analytics helps managers collect a broad assortment of customer data. In fact, managers can use text analytics to obta
Most business managers want the latest and greatest customer data analysis technologies. Yet even with best-in-class data analysis tools in place, managers sometimes struggle to gain the insights they need to make informed business decisions. To i
Believe it or not, the effects of a “basic” consumer safety strategy often stretch across a business. And over an extended period of time, this strategy may do more harm than good for a company, its employees and its customers. A basic
Text analytics represents a must-have data analysis solution for today’s business managers. In fact, it may prove to be a substantial time saver, particularly for managers rely on “outdated” data analysis technologies. For exampl