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Buying a smartphone rarely, if ever, is simple. Many great smartphones are available, and the Samsung Galaxy S7 and Galaxy S6 represent two of the top choices for today's smartphone shoppers. 

Galaxy devices consistently rank among the top-selling smartphones globally. Meanwhile, the Galaxy S7 and Galaxy S6 are the latest Galaxy models available to consumers and offer many features that separate the devices from the competition. 

So which is the better choice: the Galaxy S7 or the Galaxy S6? Recently, a smartphone comparison analysis was used to evaluate both Galaxy devices, and here's a closer look at some of the results: 

• Overall: The Galaxy S7 (92 percent) received a higher overall mark than the Galaxy S6 (86 percent).
• Battery: The Galaxy S7 (78 percent) scored higher than the Galaxy S6 (48 percent) in terms of battery life.
• Features: The Galaxy S7 (94 percent) earned a better grade for its features than the Galaxy S6 (72 percent).
• Screen: The Galaxy S6 (86 percent) ranked higher in terms of its screen than the Galaxy S7 (76 percent).

Clearly, the Galaxy S7 and Galaxy S6 offer exceptional smartphones that many consumers are sure to appreciate. The comparison analysis indicated that both devices received high marks in various criteria. However, the Galaxy S7 received the superior overall grade, a key indication that the device is a more advanced option than its predecessor. 

What Can a Comparison Analysis Mean for Business Managers?

A comparison analysis offers a valuable tool for business managers because it enables them to review charts, graphs and other visuals to understand large data sets. Thus, managers can perform a comparison analysis to see how a company's products and services stack up against a rival's. 

Today, many managers use text analytics to collect a broad assortment of data from blog posts, social networks and other online sources. But few managers possess the skills and experience needed to analyze this information and obtain meaningful insights from it. 

Thanks to comparison analysis, managers can take a close look at a brand, its products and its services and use customer feedback to drive actionable business improvements. Comparison analysis empowers managers to optimize the value of data and use this information to make more informed business decisions. 

For example, the aforementioned smartphone comparison analysis highlighted the pros and cons associated with two popular Galaxy models. The analysis also may be used by Samsung's rivals to understand why customers may choose the Galaxy S6 or Galaxy S7 over other devices. Also, the analysis could help Samsung find ways to further enhance its Galaxy devices both now and in the future. 

Comparison analysis represents a valuable option for companies outside the smartphone sector as well. In fact, businesses of all sizes and all sizes can take advantage of a free data analysis service to produce comparison analysis reports with ease – Self-Service Text Analysis.

With Self-Service Text Analysis, managers can produce comparison analysis reports based on customer data that they obtain via text analytics. The data analysis service empowers managers to generate in-depth comparison analysis reports in just minutes, ensuring that managers won't have to wait long to assess visualizations that illustrate customer behaviors and trends. Furthermore, each comparison analysis report may contain hundreds of pages of customer insights, providing managers with the insights that they need to improve their businesses for years to come. 

Comparison analysis is paramount for managers, as it enables them to uncover customer insights that may be difficult to obtain elsewhere. The analysis even takes the guesswork out of customer data, guaranteeing that managers can transform customer information into meaningful insights any time they choose. 

Summary

Business managers can incorporate comparison analysis into their data analysis efforts to generate meaningful customer insights consistently. Comparison analysis allows managers to assess customer data from a broad range of online sources and obtain meaningful insights from this information quickly and effortlessly. The combination of text analytics and Self-Service Text Analysis simplifies the process of generating comparison analysis reports as well. As such, managers can use text analytics and Self-Service Text Analysis to optimize the value of customer data and find the best ways to help a company bolster its products, services and customer interactions.